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Returning Visitor

What is a returning visitor? A returning visitor at StatCounter is based purely on a cookie. You can specify your visitor session length from 30 mins up to one week. Basically the first time someone visits your website they are NOT considered a returning visitor. Then a tiny cookie with no personally identifiable information (just your project id and a simple variable) is created.

If that visitor session stays active, by them visiting your website again and again before the session time expires then they still won't be counted as a returning visitor. But if the session time has expired, they are finally counted as a returning visitor and a new session is created. And it starts all over again.

Page Loads | Unique Visitor